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Planning for 2024, Reviews, Adoption, & Events

Join upcoming events around these topics.

Hey everyone - I’m sorry it has been a few weeks. Here are your upcoming events, along with some great posts and discussions.

Big Ask - I’m looking for a new position - help me find a role in B2B SaaS Community & Advocacy - I’d love introductions or links for open positions.

Upcoming Calls/Events

Nov 16th G2U Live: Review Rundown - In this G2U Live session, our customer education and marketing leaders will share the essentials of gathering reviews and key benchmarks to hit, as they walk you through the G2 review process.

No Call Nov 24th - Enjoy your Black Friday

Dec 1 2PM EST Events w/Michael Sciano - he recently organized the speakers, agenda, breakouts, and activities for Aspire customers.

Dec 8 2PM EST Planning for 2024 Q&A w/ Kevin Lau - let’s discuss your plans for next year and get community insight

SaaS Case Study Research by Uplift Content

Case Study Research 2024 - Fill out Uplift Content's annual customer story survey for trends and insights that will benefit the customer marketing community. Report due out in January.

Community Discussion

How Is Your CEO Engaging Customers? - Slack

CAB one-pager to share with other teams - Slack

Building a multi-team customer comms calendar - Slack

Creating 150 customer stories with HubSpot - Slack

New Resources

A deep, informative guide to planning every facet of your on-location testimonial shoot, from strategy through to final cuts of video.

Favorite LinkedIn Posts

Rachel Provan - This is why CS struggles to get buy-in. Others don't understand that everything we do, we are doing in pursuit of a sale.

Olga Andrienko - How to measure the impact of your brand marketing 

Gordana Stok - Excellent post with practical tips for creating ChatGPT prompts.

Patrick Kalie on Webinars & Confidence - I hosted nine webinars in the past few months, and here are two things I've noticed...

Maria West - My #1 job search tip is to put together a sharable candidate profile.

Mastering ChatGPT cheat sheet - a cheatsheet that isn't just about prompts. 

Enjoy your week!

You can also find me on Slack & LinkedIn